Brand assets

Everything you need to reference Squarepaste correctly. Grab the logo, use the approved colors, and stick to a few simple rules.

Logo

Pick a background to preview the logo on it, then download that version as a PNG.

SQUAREPASTE

Source files

Colors

Squarepaste Black

#0b1012

Text, buttons, dark sections

Graphite

#212325

Body text

Brand Blue

#2563eb

Accent, primary actions

Mist

#eff1f2

Plugin & checkout panels, cards

Cream

#f4f3f0

Blog & marketing surfaces

White

#ffffff

Surfaces, dark-bg logo

Usage

Do

  • Keep clear space around the logo at least equal to the height of the icon.
  • Use the dark logo on light backgrounds and the white logo on dark ones.
  • Scale the logo proportionally so the icon and wordmark keep their ratio.

Don’t

  • Recolor the logo or add gradients, shadows, or other effects.
  • Stretch, squash, rotate, or otherwise distort it.
  • Place it on a busy or low-contrast background.

Need something that isn’t here, or have a question about using the brand? info@squarepaste.com